It's no secret how widespread Apple's power and ubiquity is I am literally typing these words on a MacBook Pro, checking my iPhone in between. Join the fight to stop 2020 from becoming '1984.'" The hashtag for this fight? #FreeFortnite In retaliation, Apple is blocking Fortnite from a billion devices. This event is straight up coming for Apple, using in its copy: "Epic Games has defied the App Store Monopoly. They've also announced a Fortnite in-game event called "Nineteen Eighty-Fortnite," a short film that's an explicit parody of the famous Ridley Scott-directed Apple ad back in the dystopian year of 1984. We will make every effort to work with Epic to resolve these violations so they can return Fortnite to the App Store.īut Epic didn't keep their Battle Royale within the California legal system. The fact that their business interests now lead them to push for a special arrangement does not change the fact that these guidelines create a level playing field for all developers and make the store safe for all users. Epic agreed to the App Store terms and guidelines freely and we’re glad they’ve built such a successful business on the App Store. Epic enabled a feature in its app which was not reviewed or approved by Apple, and they did so with the express intent of violating the App Store guidelines regarding in-app payments that apply to every developer who sells digital goods or services.Įpic has had apps on the App Store for a decade, and have benefited from the App Store ecosystem - including its tools, testing, and distribution that Apple provides to all developers. As a result their Fortnite app has been removed from the store. Today, Epic Games took the unfortunate step of violating the App Store guidelines that are applied equally to every developer and designed to keep the store safe for our users. If you want to play the game on your iPhone or iPad, ya just can't! Apple gave this statement regarding its decision to The Verge: And they made their wrath known, reacting to this circumventing of payment plans by simply removing Fortnite from the App Store. Technically, this decision is in violation of Apple's terms and conditions for developers. If Apple and Google lower their fees on payments, Epic will pass along the savings to players." Epic Games spoke directly to this new decision, effectively subtweeting the tech companies: "Currently, there are no savings if players use Apple and Google payment options, where Apple and Google collect an exorbitant 30 percent fee on all payments. And Apple and Google see nothing from it. But if you purchase these V-bucks directly within Fortnite, it takes you to a direct payment page with the new, lowered prices. There are ways to purchase V-bucks directly through the App Store and the Google Play Store, and those ways give those mega-tech companies a bit off the backend. But if you play on mobile, there's a hoop to jump through to see this saving, and that involves circumventing Apple and Google's systems. If you play on PC or console, this new price is a given forever. Per The Verge, Fortnite released a massive update today that includes a game-wide permanent 20% discount on V-bucks, which are used in-game to buy things like loot boxes of items, customizations of characters, and more.
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